Navigational Design

The first blog entry that we'll be talking about is Navigational Design.

It is the design of method of finding one's way

around the information structure.

Usually can be found in a public place such as shopping mall, parks, office buildings, hotels, galleries, showrooms, exhibitions and much more.

navigational design is important as a part of a structure of a place. It helps people to find their ways easily and effectively to where they wanted

to go.

It is such as signages, navigation maps, electronic information centers, etc.

Here are some images of them;

ATM signage at a shopping mall

Digital Sign in a convention centre

A hotel sign board

toilet sign in a mall

1 Utama Shopping Centre

I picked 1 Utama Shopping Centre as my research because of its informative and well-structured navigational design.

1. The first thing that i saw when entering the mall was the signage of floor level stated near the escalator,which indicates where am I now and what is the next level on the upper floor.

See picture below;

The pink color signage shows on which level you are now and the orange signage shows the next level above. Simple but smart. The signages do not take a lot of space for people to walk through and are located at a suitable position which people can differentiate lower ground and upper ground.

2. These are the signage symbols to exit door, toilet, toilet for disables and diaper changing room.
The only thing i would comment on these signs are that they are located further from the places it directed to and somehow confusing for people to search. Whats good is that its clear enough to see the signs even from far.

3. As you can see in the picture, there is a big 'H' sign hanged by the pillars. That 'H' is actually stands for 'high street' to classify one area from another.

4. These are some of the signages which classifies certain areas for certain products.

5. All the details and maps of the areas in One Utama mall can be found in the

1 Utama Digital Directory.